The Art Of Shopping

By: Sayanti Banerjee

For ages there have been fashion gurus and experts telling us what patterns will make us look slimmer, what silhouettes will make us appear taller, what colours are bound to compliment our complexion best and rest of the encyclopedia to that credit…But when you take a look at that irresistible little yellow dress or a pair of pink hot pants or a one shoulder floral printed jumpsuit calling out to you – ‘Try Me’… do you give a damn about the ‘check list’ above? I don’t! Now who cares to live by a ‘rule book’, specially when it comes to shopping?At times you should simply slip into things that catch your attention first and let the mirror decide! Yes, a second opinion from a friend (in this case girls are better judges) is welcome, but it is you who should take the final call whether it’s your style or no. It can get a bit stressful I know specially when there are more options in colours or the price is higher than what my budget was, but then here’s a trick that I follow… don’t be impulsive, keep the stuff on hold, take a walk around and come back after 10 minutes if you still can’t take your mind off it, you better buy it. It works for me always! But the irony is that, I either like something at the first go or I don’t… so I always know that I will be picking it up for sure, may be after trying to look for a replica of the same at a better bargain… it may work at times, specially in the context of street shopping. And that’s one aspect of shopping that I always love. For those who believe that a fashionista needs to be ‘Oh so fashion conscious’ hey, like they say- it is you who make things look fashionable and not the other way round! So let your style quotient get the better of you while you pick up whatever catches your fancy, simply mix and match them and be the unique Diva that you are!

That’s what makes Shopping an Art! You can be creative as much as you want to. Do a bit of home-work, look up the hot trends across magazines, websites and blogs, the ones you really feel ‘wow’ and make note of them with little scribbles. It is one of those ‘Me-time’ activities that you can explore more creatively. Shopping can actually help you to revamp your self-image and how, without spending a bomb and yet playing smart.

So your shopping needs to be in fine tuned with the different wardrobe categories that you are looking for upgrading, instead of random shopping. It is like working backwards the entire look you want to put together. For instance, if it is partywear you know the kind of dress, shoes and accessories you want to buy and keep it to just that, instead of shopping for everything at a go like we usually end up doing. To make a set back at home limits your choices compared to doing the reverse. So when you know that today you are just looking for ‘partywear’ options you go bling bling and all that jazz instead of stopping by for cottonwear, floral motifs or flip flops. Trust me it works best when you focus on such details instead of coming across as a confused fashionista.

But then you do not go blindfolded when you are shopping for one particular fashion wear category, you must take a note of what else the store has to offer and you can always come back for more. According to your budget, decide if you want to hit the high-street or the mall. In fact you can actually try both, it just requires a bit of extra effort and oodles of energy. From my personal experience I have come to believe that it is better to go shopping alone in order to make the best use of time you get, selecting your stuff without getting bugged with ‘Your time is up’ signals!

The Art Of Shopping

Though there are no RULES as such to learn what I call ‘the art of shopping’, if you have a few smart tack ticks up your sleeves, then you can be more creative with your fashion quotient. Shopping is one of those things that we simply love to do… For women it is a pure indulgence while men might claim that it is mostly need based. Thankfully shopaholics like me feel elated to believe that it is a ‘retail therapy’ with numerous benefits! So just groom yourself to become a ‘smart shopper’…

Here’s wishing you bags full of fun!


  1. Thanks for the handy tips. 🙂 its very time consuming

  2. Poulomi Basu says:

    Shopping knows no stopping…. Good One babes, will try to incorporate your ‘first hand gyaan’, sounds cool, gr8 attempt on the ‘elusive’ subject… lol

  3. I love to bargain while shopping and get excited every time i am able to crack a gr8 deal. U should have included some tips on bargaining also babes… would have read more fun?

  4. Shopping has always been a hobby for me but gradually it seems to have become an obsession! Thanks Sayanti, will have to try your formula and let see if it works…

  5. Jay says:

    Interesting and informative I must say. Yes, there’s a lot to shopping than just buying stuff cos you need it. You need to shop smart as well and I like the fact that you’ve mentioned how you stick to a particular occasion shopping instead of trudge through everything. It’s important to keep in mind the ‘why you out shopping’ bit in the first place.

  6. Divya says:

    What a good method to implement and avoid all the unnecessary chunk of shopping… I have started making notes already will hopefully have a systematic shopping next time.. Thanks Sayanti.. for this tip! 🙂

  7. vogueplus –
    Sourendra Das says:

    Just an “A-La-Mode” fashion story by the most coveted fashion journo in la Tisnel town…
    Loved reading it… 🙂
    Miss you guys 🙂

  8. Anonymous says:

    I only shop wen i run out of all possible options.. 😛 need to read more on fashion! please keep writing 🙂

  9. I’m kinda ‘item-focused’ whenever I need to shop for something. But that’s where I end up sometimes buying a few clothes of the same category at one go in that single shopping spree/search! That’s why I really agree that it’s always good to take a step back and think a little before buying that piece. Else your wardrobe will be filled & overloaded in no time! 😛 More pointers for us, gal! 🙂

  10. Prajna Rao says:

    Personally I am a huge fan of street shopping! Thanks for the handy tips. 🙂

  11. Sanifa Dias says:

    Waiting for today’s bag full of fun:-)

  12. The Shoe Chef Cafe – Sydney, Australia
    shoesmaketheman says:

    “Girls are better judges” and “men might claim that it is mostly needs based”.
    Please, give some of us guys some credit.
    I adore shopping and definitely don’t see it as a purely need based exercise. My wardrobe is fuller than most of the women’s wardrobes that I know, and I have a slight shoe fetish (over 100 pairs) to boast of as well.
    I simply love shopping. I know there are neanderthals that begrudgingly carry the bags behind their woman through the shopping centres, and I usually find them quite amusing to observe, but there are some of us that buck that trend. I’ve started a new blog of my own highlighting REAL men’s fashion in my eyes.
    I’m wondering if it would work if I said that your blatantly sexist comments have deeply offended my sensibilities, and I can only be made to feel better by you promoting my blog across the FMW spectrum of readers….. Points for trying at least?

  13. Devyani says:

    I am an impulsive shopper and end up buying non-sense most of the time. That’s probably because I buy what I ‘like’ and not what I ‘want’!! So the idea of making small notes is really good and worth a try!

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