Converse Inc. through its Indian licensee, Planet Sports, announced the launch of The Converse Original Band, an integrated music initiative to discover and celebrate emerging music talents across India.
The music initiative kicked off from October 16, and is currently touring Bengaluru, Kolkata and Pune. The tour culminates in Mumbai on December 16. The Mumbai grand finale will be judged by Parikrama, one of India’s original rock-and-roll bands.
Parikrama
The winning band will take home the title ‘The Converse Original Band’ along with a cash prize of Rs50,000. The winners of ‘The Converse Original Music’, ‘The Converse Original Lyrics’ and ‘The Converse Original Guitarist’ categories will be awarded with Rs20,000 each. All the finalists will be featured on a CD compilation which will released next year.
Fashionmostwanted.com is India’s premier online fashion & lifestyle webazine, which vividly scouts, explores and zooms in on all essential aspects of Indian fashion. Fashion Most Wanted (FMW) captures the changing nature of fashion and lifestyle segments be it local and international fashion drifts, culinary aspects, travel options and trends in the beauty industry.
India has matured into a grooming ground for the latest and most daring fashion trends making giant and determined strides to catch up with the contemporary fashion which, not many years ago, was dictated by the fashion capitals of the West such as London, New York, Paris and Milan.
Keeping all this in mind, FMW is keen to catch up with the contemporary fashion and lifestyle trends that define us as individuals. Whether you nurture a casual interest or want a career in fashion and lifestyle, FMW envisages this mysterious world by being your definitive friend, philosopher and guide on your exciting journey.
View all posts by Fashionmostwanted.com