The Next BIG Thing

By: Team FMW

They came, they flaunted, they designed and now are on their way to making it to the stars. Wills Lifestyle announced the seventh edition of ‘The Debut’, a first of its kind initiative for recognizing India’s promising young talent in fashion arena. The third regional round of this edition kicked off on the 26th, Tuesday at the Wills Lifestyle store at Phoenix Mills, Lower Parel in Mumbai.

Model at the 7th edition of Wills Lifestyle - The Debut

Model at the 7th edition of Wills Lifestyle – The Debut

‘The Debut’ is an extension of Wills Lifestyle’s association & commitment with India’s most prestigious fashion event ‘Wills Lifestyle India Fashion Week and aims to encourage students of fashion through showcasing, recognizing & launching outstanding talent of tomorrow; and get a lifetime opportunity to felicitated at the Wills Lifestyle India Fashion Week.

Model at the 7th edition of Wills Lifestyle - The Debut

Model at the 7th edition of Wills Lifestyle – The Debut

With overwhelming responses through more than 340 online registrations and 150+ portfolios received from Fashion schools across the country – namely, National Institute of Fashion Technology (NIFT); National Institute of Design (NID); Pearl Academy of Fashion; (NIIFT) Northern India Institute of Fashion Technology; Amity School, Noida & J. D. Institute of Fashion Technology; judged by the celebrated fashion designers Rahul Mishra, Priyadarshini Rao and Ms. Nien Siao, Director, Pearl Academy.

Model at the 7th edition of Wills Lifestyle - The Debut

Model at the 7th edition of Wills Lifestyle – The Debut

The Debut has also leveraged the Social Media platform to expand and engage with the larger pool of Design talent. Four young design students whose creations got the maximum votes on the Facebook page made a wildcard entry to the regional rounds across Kolkata, Bangalore & Mumbai this year.

The short listed finalists will be competing at The Debut finale to be held in New Delhi on 5th March 2013. An eminent panel of representatives from the design team of ITC and other fashion institutes like NIFT, NID, Pearl Academy, along with renowned fashion designers of Fashion Design Council of India will judge the winner, on key parameters like Creativity, Technicality and Commercial Viability. The winner will get an opportunity to visit an international fair of repute and will be felicitated at the forthcoming edition of Wills Lifestyle India Fashion Week in March 2013.

About Fashionmostwanted.com

Fashionmostwanted.com is India’s premier online fashion & lifestyle webazine, which vividly scouts, explores and zooms in on all essential aspects of Indian fashion. Fashion Most Wanted (FMW) captures the changing nature of fashion and lifestyle segments be it local and international fashion drifts, culinary aspects, travel options and trends in the beauty industry.

India has matured into a grooming ground for the latest and most daring fashion trends making giant and determined strides to catch up with the contemporary fashion which, not many years ago, was dictated by the fashion capitals of the West such as London, New York, Paris and Milan.

Keeping all this in mind, FMW is keen to catch up with the contemporary fashion and lifestyle trends that define us as individuals. Whether you nurture a casual interest or want a career in fashion and lifestyle, FMW envisages this mysterious world by being your definitive friend, philosopher and guide on your exciting journey.