After the resounding success of her fashion film last year, Anita Dongre celebrates a bold, modern and independent woman this season with her festive collection, Jaipur Bride 2013, with a film that is a visual treat.
Please find below the link to the video:
The film artistically captures Nayantara– a young effervescent girl who challenges convention yet loves all things traditional. Coming from a royal lineage, Nayantara epitomises modern day feminity juxtaposed with a free-spirited adventurous soul. Her style sensibilities allow her to beautifully marry the timelessness of tradition with the simplicity of contemporary design.
Anita’s bridal muse- Nayantara and the essence of Anita’s design philosophy have been captured in a crisp, engaging and a more indulgent style by filmmaker Onir. Shot at Jaipur’s Samode Palace, this one-minute film capture Nayantara and her various moods against the stunning backdrop of the Samode Palace. A fitting melange of a modern day bride combined with the heritage of Rajasthan, the short video gives a beautiful glimpse into Jaipur Bride 2013.
Directed by Onir
Director of Photography- Nusrat F Jafri
Music Director- Vivek Philip ( of My Brother Nikhil fame)
Shenai- Madhu Je