Trending Color for this Season

Post an evergreen 2013, its time to welcome 2014 with its new color of the year! Pantone has picked ‘Radiant Orchid’ as the color that they see, make it everywhere from catwalks to films cocktails to interiors throughout the year.

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What makes this color special? Here’s what the official press release from Pantone had to say “An enchanting harmony of fuchsia, purple and pink undertones, Radiant Orchid inspires confidence and emanates great joy, love and health. It is a captivating purple, one that draws you in with its beguiling charm.”

Juicy Couture has already incorporated this pick in their Spring Collection 2014 and would be interesting to see how the rest of the designers energize their collections with this pink-infused color too, wouldn’t it?  This hue has always been a favorite with the girls, since it’s a mix of both purple and pink, what would be interesting to see is how men will carry it off in style and elegance, just like the persona of the color.

If you are also wondering how Pantone comes up with its color of the year, here’s an excerpt from them about it. ‘Pantone quite literally combs the world looking for color influences. This can include the entertainment industry and films that are in production, travelling art collections, hot new artists, popular travel destinations and other socio-economic conditions. Influences may also stem from technology, availability of new textures and effects that impact color, and even upcoming sports events that capture worldwide attention.’ Very thoughtful and rich in research, isn’t it? Ah well, this color has already caught our eye and we cannot wait to see how it translates in the looks!

Is this color what you’d swear by too? Share your looks in this wonderful color!

By: Kinjal Shah

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