Chris Pine The New Face of ‘ARMANI CODE’

Giorgio Armani has announced actor Chris Pine as the new face of ‘ARMANI CODE’, one of the world’s best-selling men’s fragrances.

Giorgio Armani is pleased to announce that actor Chris Pine will be the new face of 'ARMANI CODE', one of the world's best-selling men's fragrances.

Actor Chris Pine the new face of ‘ARMANI CODE’

Pine can currently be seen on screens worldwide as the titular character in ‘Jack Ryan: Shadow Recruit’ directed by Kenneth Branagh. He recently reprised his role as Captain Kirk in the ‘Star Trek’ franchise, costarred in Tony Scott’s ‘Unstoppable’ with Denzel Washington and battled Tom Hardy for the heart of Reese Witherspoon in ‘This Means War’. The Los Angeles native will co-star with Meryl Streep and Johnny Depp later this year in Rob Marshall’s musical ‘Into the Woods’ and in the sequel to ‘Horrible Bosses’ with Jennifer Aniston, Jamie Foxx and Kevin Spacey. Pine is currently shooting ‘Z for Zachariah’ opposite Academy Award nominee Chiwetel Ejiofor.

“Chris perfectly embodies the brand’s spirit with his strong charisma and natural elegance. Besides revealing great talent, high versatility and the right amount of irony on set, his magnetic charm makes him the ideal match for this fragrance”said Giorgio Armani.

The new advertising campaign for Giorgio Armani Code will be released starting in Spring 2014.

By: Team FMW

About is India’s premier online fashion & lifestyle webazine, which vividly scouts, explores and zooms in on all essential aspects of Indian fashion. Fashion Most Wanted (FMW) captures the changing nature of fashion and lifestyle segments be it local and international fashion drifts, culinary aspects, travel options and trends in the beauty industry.

India has matured into a grooming ground for the latest and most daring fashion trends making giant and determined strides to catch up with the contemporary fashion which, not many years ago, was dictated by the fashion capitals of the West such as London, New York, Paris and Milan.

Keeping all this in mind, FMW is keen to catch up with the contemporary fashion and lifestyle trends that define us as individuals. Whether you nurture a casual interest or want a career in fashion and lifestyle, FMW envisages this mysterious world by being your definitive friend, philosopher and guide on your exciting journey.