By Ashita Bhandari
In what used to be a male dominated society, women are no longer the left hand. It won’t be wrong to call them alphas. We had a talk with three of the most inspirational and successful women who balance work, hobbies, friends and family without being deterred from their goals.
Devita Saraf, CEO Vu Technologies
Founder, CEO and design head of Vu technologies, Devita started off with her family business at the age of 16. Having a natural business instinct, it did not take her long to open her own company at the age of 24. She’s vivacious, dedicated, fashionable and ofcourse successful.
- We would love to know what was the most important factor behind the success story of Vu technologies
When I was 24, I wrote a strong but audacious business plan to blend luxury and technology. By 25, I had my own store and a revenue of Rs. 96 lakhs in the first year. 11 years later, I have 300 employees with a revenue of Rs.750 Cr, however we’ve stuck to the original vision by constantly launching new innovative products, luxury stores, exemplary customer service and more.“I believe, knowing what you want and sticking to what you believe in, while adapting to market trends, is the main ingredient of success.”
- Your pass time hobbies
I’m a creative and active person. From Flamenco in Barcelona to Batik painting in Penang, I am constantly engaging and learning new forms of art and dance. It keeps me fresh and inspired in my business, and a happy person at heart.
- How do you manage so much. Work, hobbies (dancing, travel, writing, jewellery designing) and your personal life.
Yoga and chocolate, haha!“I woke up this morning in Dubai and started off my day doing Surya Namaskars by Nikki beach. Then I flew to Mumbai, went straight to work and got home by 10pm.”
By 10:30pm, I was at the gym and now I’m replying to your answers while polishing off some yummy Key West chocolates that the hotel concierge gifted me.
- What is the best decision you made regarding your company
To stick to profitable areas. We constantly review product categories, geographical markets, team members and only work with the best. It keeps us goal oriented as a team, while being able to keep a strong cash flow.
5. Any plans to get married
When I meet the right person, but I have incredibly high standards.
- A piece of advice to all women
Be a good friend. However successful you may be, it is your friends that you can count on and vice versa. Having a consistent, supportive and loving group of genuine girlfriends is rewarding and keeps it real.
Aarti Singh, Head NDTV Lifestyle
The fashion head of NDTV lifestyle and the reason behind its youthful repositioning, Arati is another woman to look up to. A modern woman who hasn’t and does not let others forget the beauty of India; designs, crafts and fashion.
- What is the most difficult aspect of work
Nothing is difficult if you break it down into smaller tasks but my least favourite part is admin and paperwork
2. What do you love most about it
Creating programming that “makes a difference to people’s lives”
3. What tasks does being the head of such a popular lifestyle channel involve
Business development, programming strategy, budgeting, client relationships and creating content
4. What would you choose
killer heels or flat bellies
Indian textiles or western styles
Pants or skirts
5. What do you like to do in your free time
Paragliding /yoga / and travelling
6. How to do you de-stress
Meditation and yoga
7. A piece of advice to all women
“Invest time in yourself whether it is learning a new skill or spending time to look good or de stressing or exercising” make sure you spend some time everyday on yourself .
Tanushri Dhoot Biyani, Founder Ceriz
Tanushri has made her own identity as a founder of the brand Ceriz. The brand has trendy shoes and bags at affordable prices. They sell on most e-commerce channels and plan to expand soon. Well we’re surely waiting for more!