Melange the classic yet new age multi designer store launched new lines by a crop of avant garde designers who are a mix of the established with the upcoming. In keeping with their signature fashion philosophy, Melange presents a refreshing mix of design perspectives, aesthetics and styles. Designers Ruchi Mehta, Anuj Sharma, Puja Arya, “Vrisa” by Rahul & Shikha, “Maku” by Chirag Gandhi & Sanntanu Das, “White Champa” by Anjana Das and Stephany showcased at the Melange Design Collective.
Seen at this evening were Jaideep & Seema Mehrohtra, Konkona Bakshi, Maria Gorretti, Monikangana Dutta, Priyasri Patodia, Rashmi Nigam, Rashmi Uday Singh and Vikram Raizada amongst many others. What made the evening even more refreshing was livewaire performance by Geetu Hinduja, in the centre of the store that became an “Adda” of sorts for the evening, with guests thronging around to listen & enjoy.
”The evening was like a breath of fresh air. This season will see Melange standing out of the crowd, with collections that bring together a contemporary, urban sensibility with traditional detailing and embellishments in keeping with todays times where fashion has to be comfortable, practical and yet be individualistic. The Design Collective will be on View at Melange till 18th October 2013.” said Melange owner Sanghita Sinh Kathiwada.
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By: Team FMW
